JCPENNEY + NANETTE LEPORE COLLECTION LAUNCH PARTY

 

JCPenney

January 2013 / NYC

 

Teen influencer party promoting the JCP + Nanette Lepore designer collection

 

responsibilities:

overall conceptual design

art / design direction & management

design budget management

installation oversight

floorplans / site plans & layouts

moodboards / inspiration boards

graphic design: digital & print

invitation / collateral design

3D modeling & rendering

props / furniture / d├ęcor sourcing

build / mechanical drawings

print-ready & mechanical files

vendor management

styling

 

completed at MKG